Fenty Beauty: A revolution 

FentyBeauty. Rihanna’s impressive makeup line hit the beauty world and things haven’t been the same since. Girl, Rihanna is not playing around. With her immersive range of 40 shades (not just catering to the average caucasian which the beauty industry uses regularly) Rihanna has stepped out to fit every shade, tone and depth. FentyBeauty is not only affordable but it is DIVERSE. 

With two years in production, the line has been thoroughly researched and thought out. The longevity of the products for the price it has been given, is truly a head turner. From the million reviews of the products I have watched (mine are still in the process of being shipped to me) I can see that there is a reason for the hype. Not just due to the brand name but due to the inclusiveness of darker skin tones (also including women of faith i.e in a headscarf within her promotional video was a nod in my direction) Having this be a major leap within the beauty industry (a shame since we are in the big 2017) competitors are shaking and rethinking marketing strategies.
Since FentyBeauty has been released in store and online simultaneously (in 17 countries!) there has been a crazy rush and hype to try and buy. This being the case, Rihanna had already anticipated the success of her line and ensured full stock of her products. Meaning no crappy “Out of stock” messages appearing or “Not shipped to your country.” Having such a wide range of shades, 13 of FentyBeautys darkest shades have started to sell out. This is a kick in the face of every other Cosmetic company marketing only to the fairer complexion. Thirteen of the darkest shades! Truly a revolution has started with various makeup lines frantically trying to include darker women of colour because they have seen there is money and success, and they want in. 

Rihanna. A visionary. An icon.

Let’s wait and see what her spring collection has instore. It is only the start of a remarkable line but oh boy i can’t wait for  what crazy out of the ordinary concepts she has up her sleeve. 

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empower me. you do

I have not been let down as many times emotionally from a woman than i have a man. Women are the driving force for me to love and self love. From too many setbacks and unclear paths with a male companion, i decided a long time ago to give my heart and soul to me. To women like me. To women like you. 

Yet the bit that frustrates me aside from the empowerment is the distrust in women. We fear each others power and sexual prowess in relation to a man. Sometimes it is not enough hearing it from her, that you need to hear it from him. The final word. The final say. It is the bitterness and rivalry we are conditioned to play out in various scenarios with other females. Yes, disliking a female on personal matters relating to you does not mean that you have dropped the baton of empowerment. It is still there. But the sizing up and deducing where the other womans loyalty lies is a tricky game. The ‘maybe she said that to play with me. Did she really mean it. He didn’t think so.’ That dialogue is one which we all women need to work on. The catfighting over each others ex and asking ‘Is she better than me?’ 

No honey. That is where we fall down the rabbit hole. 

‘She is beautiful in her entirety, as I am in mine.’ Say it with me. Empower yourself and don’t fall suit to doubting the divine feminine energy which you posess.

Lots of love xo

to take accountability 

yet it is true in the year of the big 2017, holding men accountable of their actions is as equivalent as teaching pythagoras thereom to an infant. When a woman makes a rape allegation, why do we avoid and jump over hoops for the perpetrator. (Yes, spare me the ‘some men are raped too segment  for now) the onus is always on the woman.  “why was she wearing such clothes which would give u illicit thoughts, who told her to drink and be social,(the same a man would do)? Who told her to make eye contact with any male figure? ” How ridiculous do these sound. Yet the man is the strong and trusted, mostly with the last word. Then why is accountability never a second sense. Even in abusive relationships, the underlying question which always surfaces time and time again; Why didn’t she just leave him? She should have stayed and worked things out. Why did she chose him. Tell me in which situation does the accountability compass point to the man? If you’re a man reading this, thinking it’s a load of drivel, then go out and talk to your female friends. Ask them instead of talking off your face about yourself. If you don’t understand this narrative or can’t fixate your head around this notion, maybe take a step back and actually listen to a women’s perspective. Everything we see in this day and age is a male experience or insight. Next time you read an article, see who edited and wrote it. Was it a man called Tom ( White male privilege piece, can’t wait to see what that’s about) Or next time you switch to Netflix and load up a move, who is the director? Oh watching another Steven Spielberg directed movie? Asshole. Listen, read, gauge up something from a woman’s perspective as opposed to seeing her as a vessel for your friday night porn sessions. Take off that cloak of male privilege that you walk around in everyday, and appreciate (maybe that’s a far fetch for now) but try and understand why women are angry. Try and reflect on why the ‘men are trash’ movement is actually a thing. (yeah your interest might have just piqued right now, but this is prevalent in this day and age too) 

So let me leave you with this nugget for now. If you’re a woman who feels the same (drop me a comment) or a man who can’t quite understand (drop me a like, and read up on Simone Beaviour) 

 Freedom is the sense of no fear. Only when men are hold accountable and TAUGHT and IMPLEMENT to take accountability of their actions will woman be free. 

Em(n(o))tional Labour

We are told frequently that women are more intuitive, more empathetic, more innately willing and able to offer succor and advice. How convenient that this cultural construct gives men an excuse to be emotionally lazy. How convenient that it casts feelings-based work as “an internal need, an aspiration, supposedly coming from the depths of our female character.

Credit 

circle of love, circle of life 

and it’s a sad thing 

policing your daughters

because you teach them that how others percieve them

is of a higher value than their self worth.
it’s even sadder how the same ways in which you shun them

and then are surprised by their sneaky ways 

is an outlet which becomes a habit when practiced more than once.

it’s angry how you say you are not your parents generation yet you desire to follow the same traditions 

into an age where letters are not even sent.

it’s pitiful how the freedom you suck out of her is the same freedom which will then be controlled by her spouse/partner

it’s amazing this circle of life you keep us girls in

to be policed

to be silenced

to be conditioned to feel nothing